the key European dating website has plumped for Smart AdServer to handle most of its internet marketing promotions in France and European countries
Paris, – Smart AdServer, a player that is leading European countries in adserving and electronic marketing, announces that MEETIC, the key European dating agency, has plumped for its marketing way to deliver each of its display promotions in European countries and optimise its campaign to recruit brand brand brand brand new people.
Established in 2002 by the French born Marc Simoncini, MEETIC may be the leading European agency that is dating. Providing two different services – dating and matchmaking with Meetic and Meetic Affinity mainly – in 16 europe (France, Belgium, Switzerland, Luxembourg, Italy, Spain, Austria, Sweden, Finland, Denmark, the uk, Germany, Portugal, Poland, Norway additionally the Netherlands) and Latin America, MEETIC will come in 13 languages. With 945,000 customers, and after the buyout of this European tasks of their competitor Match.com (the usa team IAC and worldwide frontrunner) final February, MEETIC happens to be the benchmark for online dating sites in Europe. It really is in specific because of a powerful online recruitment policy that MEETIC is in a position to be market frontrunner, across Europe. Regarding the energy among these outcomes, MEETIC chose to carry on its expansion in European countries.
With this thought, MEETIC ended up being searching for a well balanced, scalable and revolutionary solution that is technological handled by a group of specialists, rendering it feasible, regarding the one hand, to handle and harmonise every one of its promotions to win new customers and improve consumer commitment in European countries, as well as on one other to analyse performance and quickly determine any profits on return. After examining all leading technologies in the advertising host market, MEETIC find the Smart AdServer advertiser solution, in specific for the enhanced functions and user friendliness that is real. Additionally, MEETIC’s specific major acquisition problems needed a response that is personalised. Smart AdServers capacity to develop customised functions with exceedingly high added value services of focusing on, reporting and Home Page monitoring had been consequently a determinant criterion for MEETIC.
Now MEETIC that is boasting among new clients, Smart AdServer has strengthened its place as a standard player within the French and European areas. “We are pleased to announce the signing for this contract that is pan-European one of several biggest advertisers in European countries. This agreement fits completely with your worldwide development strategy, and bears witness to your undeniable competitive benefits and readiness of Smart AdServer“, claims Cyrille Geffray, the Managing Director of Smart AdServer. “This signing is a stronger sign not just for all of us nevertheless the market that is entire. The greatest players, advertisers, news agencies and marketing homes are now actually willing to imagine a substitute for old-fashioned adserving solutions. These are typically looking for more revolutionary lovers able to aid their jobs. Within an increasingly competitive environment in that the internet marketing market is dominated by three key players, Smart AdServer’s liberty from some of these leaders can be reassuring.”
Among its consumers are big news agencies such as for example Zed electronic, Starcom, Mindshare, Mediacom, Mediaedge:cia, Universal McCann, … because well as a big range web sites and organizations, including PIXmania, Reed company, Axel Springer Hungary & Poland, broadcast Canada, MSD worldwide, Wolters Kluwer, Los Angeles Vanguardia, Canal+, Curse Gaming, Amiado…
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